Upload your media plan, check it, and get a GMSF emissions report
1Get started
2Your details
3Verify email
4Upload plan
5Review & map
6Check activity
7Confirm & pay
Find out the carbon footprint of your advertising before it runs. Upload your media plan and we'll turn it into an emissions report based on the Global Media Sustainability Framework (GMSF), the industry standard for measuring media emissions.
How it works
Verify your email. We send you a 6-digit code.
Upload your plan. Excel, CSV or PDF. We check the file for viruses, then re-format your line items to align with the relevant calculation methodology.
Review & map. Confirm the campaign, media, placements and ad formats we found, and fill any gaps.
See your estimate and pay. You'll see the headline emissions and how complete your data is before you pay by card.
Get your report. Our team runs a final check, then emails you the report.
What you get
Emissions report (PDF): total emissions in tCO₂e, broken down by media and line item, with the assumptions used.
Calculation workbook (Excel): the line-by-line figures for your own records.
Your order page: track your order and message our team.
About the numbers. Your report is an estimate. It's calculated from your planned activity, not delivered activity, using GMSF Level 0 and Level 1 assumptions: industry-standard defaults used where supplier-specific data isn't available. If you need a lower level of uncertainty, or analysis based on actual delivery, contact us at hello@intrada.media about Intrada platform options.
Required for tax and the payment currency — Australian businesses pay in AUD, New Zealand businesses in NZD, with any tax shown below and confirmed at checkout. Where your campaign runs is set from your plan.
One plan, one report. Have a discount code? Enter it at payment.